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newsletter
reneka international
1ST QUARTER 2008

Contents

Actuality by reneka

Our participation at the Host Milano Exhibition

reneka espresso collection

Presentation of the HumaniTerra coffee of our Canadian partner Terracafé

Freeze frame: our new espresso machines MOSAIC

Interview of our Hungarian partner Atwin Kft

The employee of the newsletter : Emmanuel Dietrich


Actuality by reneka

"2007 was marked by the strong development of our export activity. Great success in the United Kingdom and in Asia has contributed to our rapid growth.
New machines will enrich our commercial offer during 2008 and we hope, will allow the pursue of our common objective of constant growth.
We wish you all the best for this New Year,"
Patrick Zimmermann

MosaicOur participation on the HOST Milano fair

The big coffee players gather every two years for the fair Host in Milano. We were present from the 19th to the 23rd October 2007 on our stand reneka of more than 80 m² of modern, elegant and convivial concept.

This was an excellent opportunity to present our new collection 2008 to professionnals and all our commercial partners.

Moreover we want to thank all of you, for visiting us!

And you had 3 good reasons for making it!
  • The launch of our new concept: "Mosaic" (available the second quarter 2008)
  • The presentation of the range Viva S 2008: it is the "full option" version of Viva S. Now available in two new colors: glossy white and glossy black
  • The presentation of the model "Streamline". Designed on the same technical base than Viva S, Streamline offers a "high cup" system allowing tall 16 oz take out cups and tall latté glasses. Coated in stainless steel, "Streamline" has a refined style symbolizing progress, modernity, efficiency, prestige and was inspired the art Deco movement in the 30's. Something is sure: "Streamline" didn't leave indifferent!
In total, 20 machines made the show! And our Barista Eric Wolf  was exercising his talents on the machine "Atalante".

Salon HOSTBarista

Tasse renekareneka Espresso collection

We have two new Espresso and Cappuccino cup boxes, which were designed by the Italian designer Ancap for our participation to the exhibition Host in Milano.

Coffret Espresso



The Espresso cup box is composed of six cups, and six cup plates in the colours of the Viva S and with the reneka logo.

Price of espresso box : 30 € HT 


Coffret Cappuccino                                      
The Cappuccino box is composed of two cups with their cup plates.

 Price of the cappuccino box : 12 € HT

                            To place an order, please contact us by e-mail at:
 reneka@reneka.com

Presentation of our partner in Canada: Terracafé with his products range HumaniTerra

By bringing out his new range HumaniTerra on the market, our Canadian partner proposes the best Arabica coffee bean in the world.

To extract all the subtleties of the aroma, Terracafé only use the traditional roasting method.

In the search of quality, Terracafé takes part to improve the lot of the farmers producer through the intermediary of a foundation in the name of the brand HumaniTerra (cash donation of one dollar for the purchase of a container of 250g).








coffret HumaniTerra
The coffee range HumaniTerra is composed of five products lines::
  • Brazil : caffeine content 1,13 %
    Full and creamy with notes of vanilla and walnut, fruity finisa
  • Ethiopie : caffeine content 1,13 %
    Heavy mouthfeel, distinctive, malty aroma, flavourful, spicy-fruity finish
  • Colombia : caffeine content 1,37 %
    Well-constructed, lively and fresh mouthfeel with sweet floral and vanilla notes
  • Peru : caffeine content 1,20 %
    Silky and balanced mouthfeel, fusion of honey, spices and fruit with a bewitching papaya aroma
  • Indonesia : caffeine content 1,16 %
    Creamy and delicate with notes of chocolate and butterscotch
ligne de produits HumaniTerra


Many thanks to our partner who provided us with coffee for the fair Host in Milano.
For more information about this partner, click on this link :
HumaniTerra - Café Responsable

Freeze frame: Our new machine's range MOSAIC

MosaicPresenting for the first time during the exhibition Host in Milano, the new espresso machine "Mosaic" had a promising welcome.

Developed by our Research and Development department in Rosheim and with the collaboration of the design agency  "Innovation in design", "Mosaic" will certainly impose a new style in the professional coffee machines universe.


This is a unique concept and design and has convinced a lot of professionals in the sector.

  © Alessandro Sparagna-2007

On sale from the second quarter 2008, "Mosaic" will be available in 4 models :
"Mosaic" will have some essential design features:
Thanks to her front panel in stainless steel and range of 5 colours, "Mosaic" is pleasing to the eye, easy to use and will attract attention!
Mosaic
To receive all the information about Mosaic, contact us by e-mail at:
 reneka@reneka.com

Hoventa Fair in Budapest: Our new partner Atwin Kft.

The fair Hoventa which was from the 25th to the 28th of September 2007 in Budapest, was the rounding up of all the professionals in gastronomic equipment in Hungary.

Our partner Atwin Kft. took place at this fair with the support of reneka.

Foire Hoventa


                                                Little outline of this partner                                                              


How did you know the mark reneka ?

We had known the mark reneka through Olivier Masson, during the fair Internorga in Germany, on the reneka stand.

Why did you adress to us ?

Our company sells products for gastronomy, more precisely the hot drinks market. We wanted to expand our range of catering equipment. Our products need to have a perfect quality or an extraordinary esthetic aspect, and of course a very high quality level. That's why we decided to work with reneka for all its technical particularities we didn't find on other machines. 

When didi you start working with reneka?

The first machine was ordered in August 2007.

What do you like by reneka ?

What we really appreciate by reneka is the flexibility for everything. We get quickly an answer to our requests and every order is immediately executed.

What are, for you, the strong points by the reneka machines  ?

The unique system of patented groups by reneka is one of the technical selling points as well as the "eco" function (on the Viva S) which is a useful solution that extends the life of the machine. The modern conception, the design and the choice of side panels available are an excellent asset and inspire our customers.

We wish to Atwin Kft. welcome in our international network and wish him a lot of success.

Notre partenaire Atwin Kft

Emmanuel DietrichThe employee of the newsletter


Name : EMMANUEL DIETRICH

Position : After sales manager / Technical assistance and trainings

Date of arrival by reneka : September 2006

Missions:
  • Technical hotline
  • Technical support and training for our export partners
  • Continous improvement of our products
  • Quality approval process
First impresion about the coffee sector : I have been working in the coffee business for over 15 years now, among others in the vending machines area. I switched to traditional espresso machines, which represent for me the real way to achieve a good espresso. These products are in continuous evolution due to the opening and growth of many new markets around the world.

What I really appreciate in the coffee sector : I enjoy tasting several Ristretto (short espresso) daily, which is to me the highest standard of coffee recipes.

The reneka machine I prefer :My favourite machine is the Viva S. I really like its easy using, its particular design and  many features.

My ambition for reneka : A quick development on the new markets worldwide which are now opening up to the coffee culture as well as a strengthening of our position in France.

Contactemmanuel.d@reneka.com
Skype : emmanuel dietrich
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